Stats for Cross-Boarder E-Commerce

Along with rising disposable incomes and lingering perceptions that overseas products are of higher quality, a growing number of Chinese shoppers are buying goods through cross-border e-commerce. A recent report compiled by Azoya and business consulting firm Frost & Sullivan, titled “The Cross-Border E-Commerce (Haitao) Opportunity in China,” stated that an estimated 125 million Chinese consumers purchased through these channels in 2017. On average, the cross-border shopper spent 5,300 RMB (US$848) in 2017, with the total expenditure reaching US$105 billion.